A Behavioral Approach to Modelling Strategy Execution: The Role of Organizational Support and the Moderated Mediation Effect of Engagement and Communication

Much of the failure in strategy execution in organization is attributed to human factors. While there is abundance of studies which delve into strategy execution, literature pertaining to the behavioral strategy and its impact on strategy execution remains scarce. Interest towards behavioral strateg...

Full description

Bibliographic Details
Main Authors: Francis Chuah, Kenny Teoh, Hiram Ting, Evan Lau
Format: Article
Language:English
Published: EconJournals 2016-10-01
Series:International Review of Management and Marketing
Subjects:
Online Access:https://dergipark.org.tr/tr/pub/irmm/issue/32103/355771?publisher=http-www-cag-edu-tr-ilhan-ozturk