The Effect of Absorptive Capability on Relationship between Total Quality Management and New Product Innovativeness of ISO 9001 International Quality Standard in the Industries Sector, Thailand
<p class="Abstract">Many scholars have suggested that total quality management (TQM) is an important key that pushes innovation. Literature examines the effect of absorptive capability as a mediator of the relationship between TQM and new product innovativeness. However, there are a...
Main Author: | Nirusa Sirivariskul |
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Format: | Article |
Language: | English |
Published: |
EconJournals
2019-01-01
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Series: | International Review of Management and Marketing |
Online Access: | https://www.econjournals.com/index.php/irmm/article/view/7276 |
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