Use of twitter and Facebook by top European museums
With social media becoming so pervasive, museums strive to adopt them for their own use. Effective use of social media especially Facebook and Twitter seems to be promising. Social media offer museums the possibility to engage audiences, potential and active visitors with their collections and ideas...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
International Hellenic University
2015-12-01
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Series: | Journal of Tourism, Heritage & Services Marketing |
Subjects: | |
Online Access: | http://jthsm.gr/vol1iss1/1-1-3.pdf |