Metaphor in media language and cognition: A perspective from conceptual metaphor theory
I discuss three large issues relating to media language. (1) How does conceptual metaphor theory affect the way we see the conceptual system that characterizes the main participants of communication in the media? (2) How do conceptual metaphors structure the language (and thought) used by the media?...
Main Author: | Kövecses Zoltán |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2018-06-01
|
Series: | Lege Artis. Language yesterday, today, tomorrow |
Subjects: | |
Online Access: | http://www.degruyter.com/view/j/lart.2018.3.issue-1/lart-2018-0004/lart-2018-0004.xml?format=INT |
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