Dataset on usage and engagement patterns for Facebook Live sellers in Thailand

Dataset on usage and engagement patterns for Facebook Live sellers in Thailand

This article describes a Comma Separated Values (CSV) dataset consisting of 7050 Facebook posts of various types (text, deferred and live videos, images). These posts were extracted from the Facebook pages of 10 Thai fashion and cosmetics retail sellers from March 2012, to June 2018. The dataset was...

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Bibliographic Details
Main Author:	Nassim Dehouche
Format:	Article
Language:	English
Published:	Elsevier 2020-06-01
Series:	Data in Brief
Subjects:	Social Media Marketing Customer Engagement Direct Selling Principal Component Analysis
Online Access:	http://www.sciencedirect.com/science/article/pii/S2352340920305552

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