HUMAN RESOURCES AND MARKETING MIX IN OIL&GAS INDUSTRY
In the actual global knowledge society, all organizations have human resources systems implemented. What will make differences between organizations? people and their capacity to adapt, to sell themselves, to sell ideas, to sell projects. The paper intends to present connection between human resourc...
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Series: | Agricultura |
Online Access: | http://journals.usamvcluj.ro/index.php/agricultura/article/view/11266 |
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doaj-a313adb98487449d8ad368a2f972234f2021-09-02T09:55:07ZengAcademicPresAgricultura1221-53172015-06-01931-210.15835/arspa.v93i1-2.112669340HUMAN RESOURCES AND MARKETING MIX IN OIL&GAS INDUSTRYAlina Daniela Mihalcea0Universitatea Ovidius, Facultatea de Stiinte Aplicate si Inginerie, Constanta, RomaniaIn the actual global knowledge society, all organizations have human resources systems implemented. What will make differences between organizations? people and their capacity to adapt, to sell themselves, to sell ideas, to sell projects. The paper intends to present connection between human resources and marketing in a dynamic and complex field, in oil& gas industry. Why and what means the “4P†and how your employees can apply in their organizational life can make a difference between organizations in a knowledge society.http://journals.usamvcluj.ro/index.php/agricultura/article/view/11266 |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Alina Daniela Mihalcea |
spellingShingle |
Alina Daniela Mihalcea HUMAN RESOURCES AND MARKETING MIX IN OIL&GAS INDUSTRY Agricultura |
author_facet |
Alina Daniela Mihalcea |
author_sort |
Alina Daniela Mihalcea |
title |
HUMAN RESOURCES AND MARKETING MIX IN OIL&GAS INDUSTRY |
title_short |
HUMAN RESOURCES AND MARKETING MIX IN OIL&GAS INDUSTRY |
title_full |
HUMAN RESOURCES AND MARKETING MIX IN OIL&GAS INDUSTRY |
title_fullStr |
HUMAN RESOURCES AND MARKETING MIX IN OIL&GAS INDUSTRY |
title_full_unstemmed |
HUMAN RESOURCES AND MARKETING MIX IN OIL&GAS INDUSTRY |
title_sort |
human resources and marketing mix in oil&gas industry |
publisher |
AcademicPres |
series |
Agricultura |
issn |
1221-5317 |
publishDate |
2015-06-01 |
description |
In the actual global knowledge society, all organizations have human resources systems implemented. What will make differences between organizations? people and their capacity to adapt, to sell themselves, to sell ideas, to sell projects. The paper intends to present connection between human resources and marketing in a dynamic and complex field, in oil& gas industry. Why and what means the “4P†and how your employees can apply in their organizational life can make a difference between organizations in a knowledge society. |
url |
http://journals.usamvcluj.ro/index.php/agricultura/article/view/11266 |
work_keys_str_mv |
AT alinadanielamihalcea humanresourcesandmarketingmixinoilgasindustry |
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