THE MARKETING ANALYSIS AS THE MECHANISM OF INCREASE IN COMPETITIVE ADVANTAGES OF THE ENTERPRISE IN THE BRANCH MARKET
In article it is proved that the main directions of marketing activity of the enterprises in modern economy combine lines of economic, financial, planned, production, marketing and research work. In the general structure of marketing by authors marketing of research and development, marketing of goo...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Russian |
| Published: |
Publishing House of the State University of Management
2019-02-01
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| Series: | Вестник университета |
| Subjects: | |
| Online Access: | https://guuvest.elpub.ru/jour/article/view/595 |