Examination of Urban Hotels’ Online Review Site Performance with a Comparative Approach based on TripAdvisor and Booking

It is an indisputable fact that social media technology has been changing the way of consumers’ information production and knowledge acquisition patterns in terms of their consumptions. One of the most essential components of social media is customer reviews. In tourism field, there are different...

Full description

Bibliographic Details
Main Authors: Ramazan Ufuk BAYER, Oktay EMİR
Format: Article
Language:English
Published: Isarder 2017-09-01
Series:İşletme Araştırmaları Dergisi
Subjects:
Online Access:https://isarder.org/2017/vol.9_issue.3_article06_full_text.pdf