Perception of using group buying sites to acquire tourist services cou-pons

Technologies brought new forms of business as in the case of group buying sites, which are basically a way to sell on the Internet that allows consumers to buy goods and services at lower prices. This study analyzed the travelers’ perception of the use of group buying sites to acquire tourist servic...

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Bibliographic Details
Main Authors: Luiz Mendes Filho, Vanessa Araújo Jorge, Otávio Bezerra de Sena Júnior
Format: Article
Language:English
Published: Associação Nacional de Pós-Graduação em Turismo 2016-08-01
Series:Revista Brasileira de Pesquisa em Turismo
Subjects:
Online Access:https://rbtur.org.br/rbtur/article/view/1131