Vaporous Marketing: Uncovering Pervasive Electronic Cigarette Advertisements on Twitter.

Vaporous Marketing: Uncovering Pervasive Electronic Cigarette Advertisements on Twitter.

Twitter has become the "wild-west" of marketing and promotional strategies for advertisement agencies. Electronic cigarettes have been heavily marketed across Twitter feeds, offering discounts, "kid-friendly" flavors, algorithmically generated false testimonials, and free samples...

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Bibliographic Details
Main Authors:	Eric M Clark, Chris A Jones, Jake Ryland Williams, Allison N Kurti, Mitchell Craig Norotsky, Christopher M Danforth, Peter Sheridan Dodds
Format:	Article
Language:	English
Published:	Public Library of Science (PLoS) 2016-01-01
Series:	PLoS ONE
Online Access:	http://europepmc.org/articles/PMC4943591?pdf=render

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