MYTHS IN ORGANIZATIONAL COMMUNICATION
Organizational culture is made up of several important elements, some visible, others less visible, underlying the communication processes that take place in organizations. The employees` behaviour is influenced by the core values of the institution, which are transmitted and enriched by myths, a ki...
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Notograf Prim
2018-12-01
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| Series: | Studiul Artelor şi Culturologie: Istorie, Teorie, Practică |
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| Online Access: | http://revista.amtap.md/wp-content/files_mf/155567470937lazar.pdf |
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doaj-a0715b9cecc64394aaab5a15bef5dc8a2020-11-25T00:33:52ZdeuNotograf PrimStudiul Artelor şi Culturologie: Istorie, Teorie, Practică2345-14082345-18312018-12-011(32)206210MYTHS IN ORGANIZATIONAL COMMUNICATIONLazăr Ludmila0Academy of Music, Theatre and Fine ArtsOrganizational culture is made up of several important elements, some visible, others less visible, underlying the communication processes that take place in organizations. The employees` behaviour is influenced by the core values of the institution, which are transmitted and enriched by myths, a kind of organizational “metaphors”. In the present study, we aim to identify the mythical archetypes, to elucidate the typology and characteristics of myths and their functions in the communication within organizations, to highlight the complexity of this valuable instrument of increasing the performance of the organization.http://revista.amtap.md/wp-content/files_mf/155567470937lazar.pdfarchetypecommunicationorganizational culturemythorganizational mythology |
| collection |
DOAJ |
| language |
deu |
| format |
Article |
| sources |
DOAJ |
| author |
Lazăr Ludmila |
| spellingShingle |
Lazăr Ludmila MYTHS IN ORGANIZATIONAL COMMUNICATION Studiul Artelor şi Culturologie: Istorie, Teorie, Practică archetype communication organizational culture myth organizational mythology |
| author_facet |
Lazăr Ludmila |
| author_sort |
Lazăr Ludmila |
| title |
MYTHS IN ORGANIZATIONAL COMMUNICATION |
| title_short |
MYTHS IN ORGANIZATIONAL COMMUNICATION |
| title_full |
MYTHS IN ORGANIZATIONAL COMMUNICATION |
| title_fullStr |
MYTHS IN ORGANIZATIONAL COMMUNICATION |
| title_full_unstemmed |
MYTHS IN ORGANIZATIONAL COMMUNICATION |
| title_sort |
myths in organizational communication |
| publisher |
Notograf Prim |
| series |
Studiul Artelor şi Culturologie: Istorie, Teorie, Practică |
| issn |
2345-1408 2345-1831 |
| publishDate |
2018-12-01 |
| description |
Organizational culture is made up of several important elements, some visible, others less visible, underlying the communication processes that take place in organizations. The employees` behaviour is influenced by the core values of the institution, which are transmitted and enriched by myths, a kind of organizational “metaphors”.
In the present study, we aim to identify the mythical archetypes, to elucidate the typology and characteristics of myths and their functions in the communication within organizations, to highlight the complexity of this valuable instrument of increasing the performance of the organization. |
| topic |
archetype communication organizational culture myth organizational mythology |
| url |
http://revista.amtap.md/wp-content/files_mf/155567470937lazar.pdf |
| work_keys_str_mv |
AT lazarludmila mythsinorganizationalcommunication |
| _version_ |
1725314448215769088 |