The Development of Communication Strategies and Tactics in Mass Media

This text offers a set of theoretical and practical instruments that might inform the strategic design of communication actions aimed at the mass media considered a critical space for feminist political action. Due to the lack of strategic planning in their relationship with the media the author arg...

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Bibliographic Details
Main Author: Fátima Pacheco Jordão
Format: Article
Language:Spanish
Published: Universidade Federal de Santa Catarina 2000-01-01
Series:Revista Estudos Feministas
Subjects:
Online Access:https://periodicos.ufsc.br/index.php/ref/article/view/11939

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