Service Marketing Mix Strategy and Service Loyalty towards Hotel’s Success
The contribution from service sector is very effective in supporting income growth of a particular country. Hospitality industry has become a mainstay of some developing countries. Hotel services are capable of providing vast employment opportunities, thus demanding the availability of human resourc...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
People & Global Business Association (P&GBA)
2018-03-01
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| Series: | Global Business and Finance Review |
| Subjects: | |
| Online Access: | http://www.gbfrjournal.org/pds/journal/thesis/20180405114739-MV34N.pdf |