Forming attitudes via neural activity supporting affective episodic simulations

People vividly simulate prospective events and experience the anticipated affect—processes supported by the ventromedial prefrontal cortex (vmPFC). Here, the authors show that these mere simulations change real-life attitudes, via a value transfer between environmental representations in the vmPFC....

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Bibliographic Details
Main Authors: Roland G. Benoit, Philipp C. Paulus, Daniel L. Schacter
Format: Article
Language:English
Published: Nature Publishing Group 2019-05-01
Series:Nature Communications
Online Access:https://doi.org/10.1038/s41467-019-09961-w

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