The role of original equipment manufacturers in software distribution
The software distribution channels are having a significant impact on the mix of marketing not only for big companies in this domain, but also for small companies that activate in this domain. The Original Equipment Manufacturer’s distribution channel it’s having a significant impact on the marketin...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Transilvania University Press
2012-01-01
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| Series: | Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences |
| Subjects: | |
| Online Access: | http://webbut.unitbv.ro/Bulletin/Series%20V/BULETIN%20V%20PDF/12%20hertanu%20boitor.pdf |