| Summary: | Organizational learning is instrumental to successful adaptation to
today’s changing environment. Research on the subject in the context
of the hotel industry is scant, however. The present study surveyed
147 Spanish hotels to determine the extent to which they drew from
internal and external drivers and cultural and technological enablers
and the level of organizational learning attained. These hotels were
also characterized by the contingency factors most relevant to the
industry and, based on the results, grouped into four clearly distinct
clusters. An analysis of the groupings confirmed statistically significant
inter-cluster differences. The empirical evidence gathered suggests
that while all the hotel establishments studied stressed organizational
learning, individual features determined differences in how
successfully it is implemented. The inter-cluster differences identified
suggest that the valuation of organizational learning varies with hotel
type and, therefore, different organizational learning strategies must
be implemented to attain higher performance.
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