Exploration of Attitude Change Theory in Online Public Opinion Guidance
Online public opinion is the representation of social public opinion on the internet space and a direct reflection of social public opinion. The essence of network public opinion guidance is to influence and change the attitude of Internet users through a series of strategies, so as to effectively c...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2021-01-01
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Series: | E3S Web of Conferences |
Online Access: | https://www.e3s-conferences.org/articles/e3sconf/pdf/2021/29/e3sconf_eem2021_03018.pdf |