A neural computational model of incentive salience.

Incentive salience is a motivational property with 'magnet-like' qualities. When attributed to reward-predicting stimuli (cues), incentive salience triggers a pulse of 'wanting' and an individual is pulled toward the cues and reward. A key computational question is how incentive...

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Bibliographic Details
Main Authors: Jun Zhang, Kent C Berridge, Amy J Tindell, Kyle S Smith, J Wayne Aldridge
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2009-07-01
Series:PLoS Computational Biology
Online Access:http://europepmc.org/articles/PMC2703828?pdf=render

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