Ending corporate giving to halt tobacco industry interference in the ASEAN region

Background and challenges to implementation As the ASEAN region becomes more aware of the deadly effects of tobacco and governments step-up regulation of the industry, tobacco companies are resorting to more below‐the‐line tactics to promote their corporate name to reach consumers. Corporate Social...

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Main Author: Worrawan Jirathanapiwat
Format: Article
Language:English
Published: European Publishing 2018-03-01
Series:Tobacco Induced Diseases
Subjects:
Online Access:http://www.journalssystem.com/tid/Ending-corporate-giving-to-halt-tobacco-industry-interference-in-the-ASEAN-region,83872,0,2.html
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spelling doaj-974642de5224499cbaf1cd2b4b15019a2020-11-25T02:42:06ZengEuropean PublishingTobacco Induced Diseases1617-96252018-03-0116110.18332/tid/8387283872Ending corporate giving to halt tobacco industry interference in the ASEAN regionWorrawan Jirathanapiwat0Southeast Asia Tobacco Control Alliance, ThailandBackground and challenges to implementation As the ASEAN region becomes more aware of the deadly effects of tobacco and governments step-up regulation of the industry, tobacco companies are resorting to more below‐the‐line tactics to promote their corporate name to reach consumers. Corporate Social Responsibility (CSR) activities is one of the key tactics used by the tobacco industry (TI) to enhance its image in the public and governments' eyes. None of the governments in the ASEAN region require the TI to declare their expenditure on CSR activities, sponsorship, retailer incentives and lobbying. Hence the actual amount the companies spend on these activities is not quantified. FCTC Article 5.3 requires such disclosure. Three countries in the ASEAN region (Myanmar, Lao PDR and Thailand) have banned CSR activities. Intervention or response Banning the publicity of CSR activities alone is insufficient to restrict the industry as experienced by Vietnam. The tobacco industry always finds a way to promote itself in the media and online. In Malaysia, Philippines and Indonesia, recipients of the tobacco industry grants, such as retailers associations and farmers groups are mobilized to fight tobacco control measures. The tobacco companies spend extensively on CSR in Indonesia and the Philippines and both countries continue to face intense opposition to tobacco control such as banning tobacco advertising. Results and lessons learnt In several countries the TI is latching on to the SDG Goals and talking-up “sustainable agriculture”, “sustainable communities” and “sustainable environment”. However the UNDP and ECOSOC have clear policies implementing Article 5.3 and ensuring their policies are protected from tobacco industry interference. Conclusions and key recommendations Tobacco related CSR activities should be banned. Government officials and UN agencies must rejects grants from and partnerships with the tobacco industry and publicise their official position on non-partnership with the industry.http://www.journalssystem.com/tid/Ending-corporate-giving-to-halt-tobacco-industry-interference-in-the-ASEAN-region,83872,0,2.htmlWCTOH
collection DOAJ
language English
format Article
sources DOAJ
author Worrawan Jirathanapiwat
spellingShingle Worrawan Jirathanapiwat
Ending corporate giving to halt tobacco industry interference in the ASEAN region
Tobacco Induced Diseases
WCTOH
author_facet Worrawan Jirathanapiwat
author_sort Worrawan Jirathanapiwat
title Ending corporate giving to halt tobacco industry interference in the ASEAN region
title_short Ending corporate giving to halt tobacco industry interference in the ASEAN region
title_full Ending corporate giving to halt tobacco industry interference in the ASEAN region
title_fullStr Ending corporate giving to halt tobacco industry interference in the ASEAN region
title_full_unstemmed Ending corporate giving to halt tobacco industry interference in the ASEAN region
title_sort ending corporate giving to halt tobacco industry interference in the asean region
publisher European Publishing
series Tobacco Induced Diseases
issn 1617-9625
publishDate 2018-03-01
description Background and challenges to implementation As the ASEAN region becomes more aware of the deadly effects of tobacco and governments step-up regulation of the industry, tobacco companies are resorting to more below‐the‐line tactics to promote their corporate name to reach consumers. Corporate Social Responsibility (CSR) activities is one of the key tactics used by the tobacco industry (TI) to enhance its image in the public and governments' eyes. None of the governments in the ASEAN region require the TI to declare their expenditure on CSR activities, sponsorship, retailer incentives and lobbying. Hence the actual amount the companies spend on these activities is not quantified. FCTC Article 5.3 requires such disclosure. Three countries in the ASEAN region (Myanmar, Lao PDR and Thailand) have banned CSR activities. Intervention or response Banning the publicity of CSR activities alone is insufficient to restrict the industry as experienced by Vietnam. The tobacco industry always finds a way to promote itself in the media and online. In Malaysia, Philippines and Indonesia, recipients of the tobacco industry grants, such as retailers associations and farmers groups are mobilized to fight tobacco control measures. The tobacco companies spend extensively on CSR in Indonesia and the Philippines and both countries continue to face intense opposition to tobacco control such as banning tobacco advertising. Results and lessons learnt In several countries the TI is latching on to the SDG Goals and talking-up “sustainable agriculture”, “sustainable communities” and “sustainable environment”. However the UNDP and ECOSOC have clear policies implementing Article 5.3 and ensuring their policies are protected from tobacco industry interference. Conclusions and key recommendations Tobacco related CSR activities should be banned. Government officials and UN agencies must rejects grants from and partnerships with the tobacco industry and publicise their official position on non-partnership with the industry.
topic WCTOH
url http://www.journalssystem.com/tid/Ending-corporate-giving-to-halt-tobacco-industry-interference-in-the-ASEAN-region,83872,0,2.html
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