HUBUNGAN ANTARA PERSEPSI TERHADAP HARGA DAN KUALITAS PRODUK DENGAN MINAT MEMBELI PRODUK FASHION ONLINESHOP DI FACEBOOK PADA MAHASISWA POLITEKNIK X SEMARANG

Trust in the online shop on facebook was expected to affect the interest of consumers in buying. Products offered on online fashion shop cannot be touched and and thus require a high enough trust to buy via online shop. This study aims to examine the relationship between the perception of price and...

Full description

Bibliographic Details
Main Author: Harlina Nurtjahjanti
Format: Article
Language:Indonesian
Published: Universitas Diponegoro 2012-10-01
Series:Jurnal Psikologi Undip
Online Access:http://ejournal.undip.ac.id/index.php/psikologi/article/view/6695

Similar Items