HUBUNGAN ANTARA PERSEPSI TERHADAP HARGA DAN KUALITAS PRODUK DENGAN MINAT MEMBELI PRODUK FASHION ONLINESHOP DI FACEBOOK PADA MAHASISWA POLITEKNIK X SEMARANG
Trust in the online shop on facebook was expected to affect the interest of consumers in buying. Products offered on online fashion shop cannot be touched and and thus require a high enough trust to buy via online shop. This study aims to examine the relationship between the perception of price and...
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Diponegoro
2012-10-01
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Series: | Jurnal Psikologi Undip |
Online Access: | http://ejournal.undip.ac.id/index.php/psikologi/article/view/6695 |