STRATEGY FORMULATION FOR DEVELOPING BATIK TULIS
The objective of this study was to formulate a development strategy in order to maintain the existence of Batik Tulis Rolla Junior. The study used a case study approach with Rumah Batik Tulis Rolla Junior as the research object. The data were analyzed by a value chain approach to determine the inter...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Bogor Agricultural University
2015-01-01
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| Series: | Indonesian Journal of Business and Entrepreneurship |
| Subjects: | |
| Online Access: | http://journal.ipb.ac.id/index.php/ijbe/article/view/10070 |