COMPARATIVE CHARACTERISTICS OF STRATEGIES ON ENTRY TO FOREIGN MARKET

A company must have distinctly described alternatives for taking strategically correct decisions. For this reason the purpose of the paper is to provide comparative characteristics and systematize strategies on entry to foreign market. It is necessary to select the required criteria and carry out mu...

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Bibliographic Details
Main Author: A. S. Morozova
Format: Article
Language:Russian
Published: Belarusian National Technical University 2009-05-01
Series:Nauka i Tehnika
Online Access:https://sat.bntu.by/jour/article/view/644