V organizácii zameranej na kvalitu zákazníkom všetko začíná aj končí
The paper deals with the importance and the role of a customer in the relation to business subject. It points to the communication problems with unsatisfied customer and the solution of potential disagreement with him. The contribution of the paper is to emphasize the meaning of monitoring of unsati...
| Main Authors: | , |
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| Format: | Article |
| Language: | ces |
| Published: |
Faculty of Business and Management
2013-11-01
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| Series: | Trendy Ekonomiky a Managementu |
| Subjects: | |
| Online Access: | https://trends.fbm.vutbr.cz/index.php/trends/article/view/181 |
| Summary: | The paper deals with the importance and the role of a customer in the relation to business subject. It points to the communication problems with unsatisfied customer and the solution of potential disagreement with him. The contribution of the paper is to emphasize the meaning of monitoring of unsatisfied customers, but also giving the suggestions connected with system approach to organization and management of complaints in organization. |
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| ISSN: | 1802-8527 2336-6508 |