Corporate entrepreneurship as a function of organizational transformation

Enterprises that are not exposed to numerous changes in their business, both external and internal, almost do not exist. In order to survive, grow and develop, entrepreneurs and managers of companies must respond to the given changes with changes. For that reason, this paper will explore how certain...

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Bibliographic Details
Main Authors: Vladušić Ljubiša, Lalić Nenad
Format: Article
Language:English
Published: University of Novi Sad - Faculty of Economics, Subotica 2015-01-01
Series:Strategic Management
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/1821-3448/2015/1821-34481504026V.pdf
Description
Summary:Enterprises that are not exposed to numerous changes in their business, both external and internal, almost do not exist. In order to survive, grow and develop, entrepreneurs and managers of companies must respond to the given changes with changes. For that reason, this paper will explore how certain types of changes, generated by entrepreneurs through their entrepreneurial activity, and innovation, generated through the concept of entrepreneurship, affect the organizational transformation of a company. During the lifetime of the majority of companies that grow and develop, the number of hierarchical levels increases, complicating its structure, which inevitably leads to a need for organizational transformations. In terms of major changes and a harsh competitive struggle, new ideas and the ability to create and use innovation, surprises and a quick adaptation become the factors that can bring a great success. It is, therefore, where the entrepreneurial spirit and the behavior of managers are reaffirmed.
ISSN:1821-3448
2334-6191