Enhancing Tourism Productivity via Assessment of Factors Affecting the Introduction of Traditional Iranian Markets as a Tourism Brand: The Case of Tabriz Market
The purpose of current enquiry was to assess the factors that impact the introduction of traditional Iranian markets as a tourism brand with a focus on Tabriz market. To this end, an interview was conducted with the research sample comprising the experts in the field, the customers of Tabriz covered...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Islamic Azad University, Tabriz Branch
2020-12-01
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| Series: | مدیریت بهره وری |
| Subjects: | |
| Online Access: | http://jpm.iaut.ac.ir/article_678029_6e5f777ff5e67abb6d1b0b03e3048b52.pdf |