Atmospherics, Servicescape and Attractiveness of a Macro Holiday Resort.

Holiday resorts over South Africa strive to create pleasurable experiences for all types of tourists. Therefore, it is crucial to conduct research on how certain variables of a holiday resort influence tourists’ perceptions. This document focuses on the impact that atmospherics, servicescape and att...

Full description

Bibliographic Details
Main Author: Professor C.H. Van Heerden
Format: Article
Language:English
Published: AfricaJournals 2017-01-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access:http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_10_vol_6__1__2017.pdf