Social preconditions of forming visuality as a key element of communication in information society
This paper is devoted to social transformations of the second half of 20-th century, which have led to increasing significance of the visual channel of communication for the culture of the information society. We analyze the transition to the era of visual self-presentation, where the demonstration...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | Russian |
| Published: |
Publishing House of Lomonosov Moscow State University
2014-03-01
|
| Series: | Vestnik Moskovskogo Universiteta: Seriâ 18, Sociologiâ i Politologiâ |
| Subjects: | |
| Online Access: | https://vestnik.socio.msu.ru/jour/article/view/19 |
| id |
doaj-92a11961f3084e27a1e48d0e33a8a2b1 |
|---|---|
| record_format |
Article |
| spelling |
doaj-92a11961f3084e27a1e48d0e33a8a2b12021-07-28T20:53:35ZrusPublishing House of Lomonosov Moscow State UniversityVestnik Moskovskogo Universiteta: Seriâ 18, Sociologiâ i Politologiâ1029-37362541-87692014-03-010125626310.24290/1029-3736-2014-0-1-256-26319Social preconditions of forming visuality as a key element of communication in information societyO. V. Schuster0МГУ имени М.В. ЛомоносоваThis paper is devoted to social transformations of the second half of 20-th century, which have led to increasing significance of the visual channel of communication for the culture of the information society. We analyze the transition to the era of visual self-presentation, where the demonstration of the social status of the individual becomes the main goal of communication, instead of disclosing of the contents.https://vestnik.socio.msu.ru/jour/article/view/19информационное обществовизуальная коммуникациякоммуникативные сетимассовая культурамассовое образованиемассовое потреблениесамопрезентациясмисоциальный статусinformation societyvisual communicationcommunication networksmass culturemass educationmass consumptionself-presentationmass mediasocial status |
| collection |
DOAJ |
| language |
Russian |
| format |
Article |
| sources |
DOAJ |
| author |
O. V. Schuster |
| spellingShingle |
O. V. Schuster Social preconditions of forming visuality as a key element of communication in information society Vestnik Moskovskogo Universiteta: Seriâ 18, Sociologiâ i Politologiâ информационное общество визуальная коммуникация коммуникативные сети массовая культура массовое образование массовое потребление самопрезентация сми социальный статус information society visual communication communication networks mass culture mass education mass consumption self-presentation mass media social status |
| author_facet |
O. V. Schuster |
| author_sort |
O. V. Schuster |
| title |
Social preconditions of forming visuality as a key element of communication in information society |
| title_short |
Social preconditions of forming visuality as a key element of communication in information society |
| title_full |
Social preconditions of forming visuality as a key element of communication in information society |
| title_fullStr |
Social preconditions of forming visuality as a key element of communication in information society |
| title_full_unstemmed |
Social preconditions of forming visuality as a key element of communication in information society |
| title_sort |
social preconditions of forming visuality as a key element of communication in information society |
| publisher |
Publishing House of Lomonosov Moscow State University |
| series |
Vestnik Moskovskogo Universiteta: Seriâ 18, Sociologiâ i Politologiâ |
| issn |
1029-3736 2541-8769 |
| publishDate |
2014-03-01 |
| description |
This paper is devoted to social transformations of the second half of 20-th century, which have led to increasing significance of the visual channel of communication for the culture of the information society. We analyze the transition to the era of visual self-presentation, where the demonstration of the social status of the individual becomes the main goal of communication, instead of disclosing of the contents. |
| topic |
информационное общество визуальная коммуникация коммуникативные сети массовая культура массовое образование массовое потребление самопрезентация сми социальный статус information society visual communication communication networks mass culture mass education mass consumption self-presentation mass media social status |
| url |
https://vestnik.socio.msu.ru/jour/article/view/19 |
| work_keys_str_mv |
AT ovschuster socialpreconditionsofformingvisualityasakeyelementofcommunicationininformationsociety |
| _version_ |
1721265064633171968 |