The role of human capital and collaboration with academia for innovation in hospitality sector: the case of Mugla

• Main Authors: Ummuhan Gökovalı, Mehmet Avcı
• Format: Article
• Language: English
• Published: Instituto de Investigación Social y Turismo 2012-03-01
• Series: PASOS Revista de Turismo y Patrimonio Cultural
• Subjects: Innovation in Tourism; Determinant factors of innovation; Human capital; Collaboration with academia
• Online Access: http://www.pasosonline.org/Publicados/10212special/PS0212_09.pdf

The relevance of human capital and collaboration with academia for innovation in the hospitality sector has never been denied, but the empirical evidence for this link is inadequate as far as Turkey is concerned. This paper intends to contribute to the knowledge in this area by employingself generated survey data for the province of Mugla, which is one of the most attractive holiday destinations in Turkey. The aim of this paper is to investigate the effects of human capital and collaboration with academia on innovation performance of hospitality firms. The results of the survey data and empirical investigation of logit and probit econometric models indicate that these factors are indeed conducive factors for the innovation performance of hospitality firms