How to manage universities in Asia, Еast Europe and North America based on the preferences of students?

• Main Authors: Okulicz-Kozaryn W., Kalaman O.
• Format: Article
• Language: English
• Published: Odessa national academy of food technologies 2019-12-01
• Series: Ekonomìka Harčovoï Promislovostì
• Subjects: management; university; preferences of students; managerial decision; auditory teaching method; visual teaching method; investment
• Online Access: https://journals.onaft.edu.ua/index.php/fie/article/view/1551

The goal of the study was to compare preferences of students at lectures at universities in Asia, East Europe and North America. The study used specific information, sociological and statistical research methods. Answers have been found to two practical and scientific questions after comparing students preferences: - in what of teaching methods at lectures to invest: in auditory or visual? - how to manage universities based on the preferences of students? The results of statistical analysis are highly statistically significant. The goal of the follow-up research is to continue the study of how they manage at North American universities. The analysis of scientific sources showed that the methods of auditory learning dominate in didactics (theory of learning). A large number of scientific sources have shown that it is possible to consider students as Clients. Therefore, the management of universities should be focused on the needs and preferences of students. Finally, the third part of the publications showed that Eastern European students do not prefer the auditory method of teaching at lectures. And we remember, the analysis of information sources showed that the auditory method of learning dominates the theory of learning.