Kearifan Lokal dan Strategi Komunikasi <i>Public Relations</i> di BUMN dan Perusahaan Swasta
This study describes the connection between communication strategies of state-owned enterprises (BUMN) and private companies in Indonesia with its local culture. Contructivism was applied to explore qualitative data, involving the practitioners from BUMN and private companies. The research finds two...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Atma Jaya Yogyakarta
2018-11-01
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| Series: | Jurnal Ilmu Komunikasi |
| Subjects: | |
| Online Access: | http://ojs.uajy.ac.id/index.php/jik/article/view/1480 |