MODERN TRENDS OF DEVELOPMENT OF MEDIA CONSUMPTION

MODERN TRENDS OF DEVELOPMENT OF MEDIA CONSUMPTION

The article presents the methodological basis of the study of media channels as a way to communicate with an audience media, in particular media channels and Internet TV. The focus on foreign and domestic studies dynamics of audience share between TV and the Internet, to carry out a comparison of th...

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Main Author: Alexander V. Borzov
Format: Article
Language:Russian
Published: Plekhanov Russian University of Economics 2016-08-01
Series:Statistika i Èkonomika
Subjects:
медиа-рынок
ин тернет
тв
коммуникация
сми
мульти-скрин
второй экран
media market
internet
tv
communication
mass media
multi-screen
second-screen
Online Access:https://statecon.rea.ru/jour/article/view/857
id doaj-917bc45dab284021b3f41faa339e72a0
record_format Article
spelling doaj-917bc45dab284021b3f41faa339e72a02021-07-28T21:20:01ZrusPlekhanov Russian University of EconomicsStatistika i Èkonomika2500-39252016-08-0106676910.21686/2500-3925-2015-6-67-69856MODERN TRENDS OF DEVELOPMENT OF MEDIA CONSUMPTIONAlexander V. Borzov0Plekhanov Russian University of EconomicThe article presents the methodological basis of the study of media channels as a way to communicate with an audience media, in particular media channels and Internet TV. The focus on foreign and domestic studies dynamics of audience share between TV and the Internet, to carry out a comparison of the dynamics of audience and socio-economic factors influencing them.https://statecon.rea.ru/jour/article/view/857медиа-рынокин тернеттвкоммуникациясмимульти-скринвторой экранmedia marketinternettvcommunicationmass mediamulti-screensecond-screen
collection DOAJ
language Russian
format Article
sources DOAJ
author Alexander V. Borzov
spellingShingle Alexander V. Borzov
MODERN TRENDS OF DEVELOPMENT OF MEDIA CONSUMPTION
Statistika i Èkonomika
медиа-рынок
ин тернет
тв
коммуникация
сми
мульти-скрин
второй экран
media market
internet
tv
communication
mass media
multi-screen
second-screen
author_facet Alexander V. Borzov
author_sort Alexander V. Borzov
title MODERN TRENDS OF DEVELOPMENT OF MEDIA CONSUMPTION
title_short MODERN TRENDS OF DEVELOPMENT OF MEDIA CONSUMPTION
title_full MODERN TRENDS OF DEVELOPMENT OF MEDIA CONSUMPTION
title_fullStr MODERN TRENDS OF DEVELOPMENT OF MEDIA CONSUMPTION
title_full_unstemmed MODERN TRENDS OF DEVELOPMENT OF MEDIA CONSUMPTION
title_sort modern trends of development of media consumption
publisher Plekhanov Russian University of Economics
series Statistika i Èkonomika
issn 2500-3925
publishDate 2016-08-01
description The article presents the methodological basis of the study of media channels as a way to communicate with an audience media, in particular media channels and Internet TV. The focus on foreign and domestic studies dynamics of audience share between TV and the Internet, to carry out a comparison of the dynamics of audience and socio-economic factors influencing them.
topic медиа-рынок
ин тернет
тв
коммуникация
сми
мульти-скрин
второй экран
media market
internet
tv
communication
mass media
multi-screen
second-screen
url https://statecon.rea.ru/jour/article/view/857
work_keys_str_mv AT alexandervborzov moderntrendsofdevelopmentofmediaconsumption
_version_ 1721260252899311616

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