Gamification of business processes: Sociological analysis of the advanced management practices

Gamification is a new management approach implying the use of computer games technologies in non-game contexts, particularly to improve motivation at work and efficiency of organizational processes. The key assumption is that introduction of game elements into the working routine can increase employ...

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Bibliographic Details
Main Author: A. A Dieva
Format: Article
Language:English
Published: Peoples’ Friendship University of Russia (RUDN University) 2020-12-01
Series:RUDN journal of Sociology
Subjects:
Online Access:http://journals.rudn.ru/sociology/article/viewFile/24545/18573