Influence of the Quality Perceived of Service of a Higher Education Center on the Loyalty of Students
The aim of this research is to validate the explanatory model of how the quality of service perceived by students of a higher education center influences their loyalty (retaining and attracting new students) through mediating variables: perceived value, expectations, and satisfaction. The methodolog...
Main Authors: | María de la Cruz Del Río-Rama, José Álvarez-García, Nam Kwon Mun, Amador Durán-Sánchez |
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Format: | Article |
Language: | English |
Published: |
Frontiers Media S.A.
2021-06-01
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Series: | Frontiers in Psychology |
Subjects: | |
Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2021.671407/full |
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