The Olympic Games in the Creation of the Image of the Host Country and City

The Olympic Games in the Creation of the Image of the Host Country and City

<p>The aim of the present article is an analysis of the consequences of using the Olympic Games by host cities to build their own image. The article presents the issues related to the image of a territorial unit and an analysis of political and economic results of the sport events organized in...

Full description

Bibliographic Details
Main Author: Marcin Widomski
Format: Article
Language:English
Published: Wydawnictwo Naukowe Uniwersytetu Mikołaja Kopernika 2016-06-01
Series:Historia i Polityka
Subjects:
image, place marketing, olympic games, china, germany, international relations, political communication
Online Access:https://apcz.umk.pl/czasopisma/index.php/HiP/article/view/9947
id doaj-8f8a643a048740e69ac54f62134a8602
record_format Article
spelling doaj-8f8a643a048740e69ac54f62134a86022020-12-05T09:34:38ZengWydawnictwo Naukowe Uniwersytetu Mikołaja KopernikaHistoria i Polityka1899-51602391-76522016-06-01016 (23)435510.12775/HiP.2016.0118787The Olympic Games in the Creation of the Image of the Host Country and CityMarcin Widomski0Jagiellonian University in Kraków<p>The aim of the present article is an analysis of the consequences of using the Olympic Games by host cities to build their own image. The article presents the issues related to the image of a territorial unit and an analysis of political and economic results of the sport events organized in Berlin (1936) and Beijng (2008).</p>https://apcz.umk.pl/czasopisma/index.php/HiP/article/view/9947image, place marketing, olympic games, china, germany, international relations, political communication
collection DOAJ
language English
format Article
sources DOAJ
author Marcin Widomski
spellingShingle Marcin Widomski
The Olympic Games in the Creation of the Image of the Host Country and City
Historia i Polityka
image, place marketing, olympic games, china, germany, international relations, political communication
author_facet Marcin Widomski
author_sort Marcin Widomski
title The Olympic Games in the Creation of the Image of the Host Country and City
title_short The Olympic Games in the Creation of the Image of the Host Country and City
title_full The Olympic Games in the Creation of the Image of the Host Country and City
title_fullStr The Olympic Games in the Creation of the Image of the Host Country and City
title_full_unstemmed The Olympic Games in the Creation of the Image of the Host Country and City
title_sort olympic games in the creation of the image of the host country and city
publisher Wydawnictwo Naukowe Uniwersytetu Mikołaja Kopernika
series Historia i Polityka
issn 1899-5160
2391-7652
publishDate 2016-06-01
description <p>The aim of the present article is an analysis of the consequences of using the Olympic Games by host cities to build their own image. The article presents the issues related to the image of a territorial unit and an analysis of political and economic results of the sport events organized in Berlin (1936) and Beijng (2008).</p>
topic image, place marketing, olympic games, china, germany, international relations, political communication
url https://apcz.umk.pl/czasopisma/index.php/HiP/article/view/9947
work_keys_str_mv AT marcinwidomski theolympicgamesinthecreationoftheimageofthehostcountryandcity
AT marcinwidomski olympicgamesinthecreationoftheimageofthehostcountryandcity
_version_ 1724399699875594240

Similar Items