Targeting Extension Programs to Opinion Leaders Guiding Genetic Modification Discussions

Targeting Extension Programs to Opinion Leaders Guiding Genetic Modification Discussions

Despite communication efforts developed to educate the public about genetic modification (GM) science designed to ensure consumers are making educated purchasing decisions, most consumers do not seek out information about GM science and make emotional purchasing decisions. In addition, GM supporter...

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Bibliographic Details
Main Authors: Alexa J. Lamm, Melissa R. Taylor, Joy N. Rumble, Jason D. Ellis
Format: Article
Language:English
Published: Mississippi State University 2019-02-01
Series:Journal of Human Sciences and Extension
Subjects:
genetic modification
GM science
consumer education
Extension education
opinion leaders
communication
Online Access:https://docs.wixstatic.com/ugd/c8fe6e_5061341ad2314f9e91a327f6f7480807.pdf

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https://docs.wixstatic.com/ugd/c8fe6e_5061341ad2314f9e91a327f6f7480807.pdf

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