Dimensiones de personalidad de marca. Caso de estudio: cadenas de farmacias
| Main Authors: | , |
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| Format: | Article |
| Language: | Spanish |
| Published: |
Universidad del Zulia
2008-01-01
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| Series: | Revista Venezolana de Gerencia |
| Online Access: | http://www.redalyc.org/articulo.oa?id=29011557004 |
| ISSN: | 1315-9984 |
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