Sustainable development, corporate social responsibility and environmental education in organizational innovation context: revisited concepts Desenvolvimento Sustentável, Responsabilidade Social Corporativa e Educação Ambiental em contexto de inovação organizacional: conceitos revisitados

<p>The disciplinary field of Business Administration follows the organizations innovations and discusses that with sustainable development as a strategic focus and Corporate Social Responsibility, among other issues. However, a gap has been found when considering communication and attempt to m...

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Bibliographic Details
Main Author: Lilian Caporlingua Giesta
Format: Article
Language:English
Published: Universidade Federal de Santa Maria 2013-03-01
Series:Revista de Administração da UFSM
Online Access:http://cascavel.ufsm.br/revistas/ojs-2.2.2/index.php/reaufsm/article/view/7654
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Summary:<p>The disciplinary field of Business Administration follows the organizations innovations and discusses that with sustainable development as a strategic focus and Corporate Social Responsibility, among other issues. However, a gap has been found when considering communication and attempt to mobilize the members that are part of the socio-environmental management process in the company. This gap is identified because there is no extensive dialogue between the organizational context and Environmental Education worked in a consolidated form in the disciplinary field of Education. Thus, this paper seeks to revisit theoretical concepts and theoretical approaches to innovation, Social Responsibility, Sustainable Development as organizational strategy and Environmental Education. The discussion indicates that the integration of Environmental Education, Sustainable Development and Social Responsibility in innovative organizations is important, especially because of the little interaction between these areas of knowledge.</p><br><p>DOI: 10.5902/198346597654</p><p>O campo disciplinar da Administração acompanha as inovações das organizações, discutindo, entre outros assuntos, o Desenvolvimento Sustentável como foco estratégico e a Responsabilidade Social Corporativa. No entanto, percebe-se uma lacuna quando se consideram a comunicação e a tentativa de mobilização dos membros que fazem parte desse processo na empresa, pois não há amplo diálogo entre o contexto organizacional e a Educação Ambiental trabalhada, de forma consolidada, no campo disciplinar da Educação. Assim, o presente ensaio teórico busca revisitar conceitos e abordagens teóricas sobre inovação, Responsabilidade Social, Desenvolvimento Sustentável como estratégia organizacional e Educação Ambiental. O debate indica que a integração entre Educação Ambiental, Desenvolvimento Sustentável e Responsabilidade Social, nas organizações inovadoras, é relevante, principalmente pela pouca interação entre essas áreas de conhecimento.</p><p> </p>
ISSN:1983-4659