Integration mechanisms for different types of innovation: case study in innovative companies
Purpose – This paper examines the use of integration mechanisms in two innovation activities relationships: between exploitation product innovation and exploration product innovation, and between exploitation process innovation and exploration product innovation. It also identifies the benefits...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Fundação Escola de Comércio Álvares Penteado
2019-11-01
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| Series: | Revista Brasileira de Gestão De Negócios |
| Subjects: | |
| Online Access: | https://rbgn.fecap.br/RBGN/article/view/3958/pdf |
| Summary: | Purpose – This paper examines the use of integration mechanisms
in two innovation activities relationships: between exploitation
product innovation and exploration product innovation, and between
exploitation process innovation and exploration product innovation.
It also identifies the benefits generated by the use of integration
mechanisms.
Design/methodology/approach – A multiple case study in four
companies from different sectors which are a reference in product and
process innovation.
Findings – There is integration in the innovation activities relationships
studied. The most used integration mechanisms in both relationships
are regular collaboration, involvement for knowledge exchange (crossfunctional
interface mechanisms), those related to a culture of freedom,
such as the free flow and encouragement of ideas, and those related to
knowledge and information exchange (connectedness mechanisms).
Originality/value – In addition to identifying that integration is
possible and occurs in companies, it was possible to verify that the
use of integration mechanisms enables the generation of benefits for
product innovation. |
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| ISSN: | 1806-4892 1983-0807 |