Research of marketing and pharmacoeconomic aspects of the domestic market of preparations used for biorevitalization

Research of marketing and pharmacoeconomic aspects of the domestic market of preparations used for biorevitalization

The aim of the work is to study the Ukrainian market for biorevitalization products with the subsequent formation of an information array, which can be used to improve the system for supplying target consumers and for correct strategic marketing decision-making. Materials and methods. Data obtain...

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Bibliographic Details
Main Authors: N. O. Tkachenko, N. M. Chervonenko, V. O. Demchenko, O. V. Lytvynenko
Format: Article
Language:English
Published: Zaporozhye State Medical University 2021-03-01
Series:Aktualʹnì Pitannâ Farmacevtičnoï ì Medičnoï Nauki ta Praktiki
Subjects:
biorevitalization
cosmeceuticals market
marketing research
Online Access:http://pharmed.zsmu.edu.ua/article/view/226871/226536

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