Application of Conceptions of Non-profit Marketing in Professional Training of the Unemployed

This article deals with the usage of elements of marketing in the services of professional training of unemployed people. The majority of organisations that work in professional training belong to the non-profit sector. The usage of marketing concepts in these circumstances is highly specific and h...

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Bibliographic Details
Main Author: Valdonė Šmergelienė
Format: Article
Language:English
Published: Vilnius University Press 2004-12-01
Series:Ekonomika
Online Access:https://www.journals.vu.lt/ekonomika/article/view/17360