A INFLUÊNCIA DA REVISTA CAPRICHO NA CONSTRUÇÃO DE UM SENSO ESTÉTICO ENTRE AS JOVENS
This article aimed at understanding in which ways Capricho Magazine suggests young readers aesthetic body pattern tendencies and stereotypes. This is a qualitative, descriptive and exploratory approach in a documentary form, characterized as an analysis of media products, conducted by using depth h...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade Estadual do Oeste do Paraná
2014-01-01
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| Series: | Caderno de Educação Física e Esporte |
| Subjects: | |
| Online Access: | http://e-revista.unioeste.br/index.php/cadernoedfisica/article/view/9807/7593 |
| Summary: | This article aimed at understanding in which ways Capricho Magazine suggests young readers aesthetic body pattern tendencies and stereotypes. This is a qualitative, descriptive and exploratory approach in a documentary form, characterized as an analysis of media products, conducted by using depth hermeneutics during data analysis. The sample consisted of 25 editions published in 2011 by the magazine. The focus was upon the “Beauty” section, buoyed by themes such as: cosmetics, hair and body. The data shows that the magazine has an exacerbated concern and focus on the quest of teaching fashion and beauty behaviours and body care habits – which are presented in a fragmented manner: hair, buttocks, legs, breasts, hips, etc. This emphasis attached to the body parts that is conveyed by the magazine is in line with the promotion of a body culture which is strongly linked to the market and use of products related to the body. |
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| ISSN: | 2318-5104 2318-5090 |