Iranians’ Attitudes toward and their Moral Judgment of Market Place Shrewdness

The cultural concept of zerangi (market place shrewdness) is semantically ambivalent between two senses: shrewdness and wiliness or craftiness. The aim of the study was to investigate Iranians’ attitudes toward the concept of zerangi (market place shrewdness). It also aimed at investigating the Iran...

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Bibliographic Details
Main Author: M.A. Ayatollahi
Format: Article
Language:fas
Published: Iranian Institute for Social and Cultural Studies 2017-12-01
Series:Taḥqīqāt-i Farhangī-i Īrān
Subjects:
Online Access:http://www.jicr.ir/article_347_2884ddbacfdd0e88917cc1b8f1902940.pdf