RESEARCH OF CONSUMER SATISFACTION AND LOYALTY IN THE REGIONAL MARKET OF MINERAL WATER
By purchasing a certain product, the consumer satisfies his own desires in accordance with his needs and financial capabilities. Since a person shows certain preferences to satisfy his desires: preferences in food, clothing, etc., and in the course of his development, forms preferences for more and...
| Main Authors: | , |
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| Format: | Article |
| Language: | Russian |
| Published: |
Perm State University
2020-07-01
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| Series: | Вестник Пермского университета: Серия Экономика |
| Online Access: | http://economics.psu.ru/index.php/econ/article/view/311 |