« Votre entreprise plus nette sur le Net »
The author looks at online reputation, in particular that of organizations. A corpus of definitions, measurement indicators, and practical advice is analyzed to find where users, technology and ideology fit into a web advisor's discourse regarding an organization’s <good online reputati...
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Format: | Article |
Language: | fra |
Published: |
Université Laval
2016-02-01
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Series: | Communication |
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Online Access: | http://journals.openedition.org/communication/6060 |