Strategic Marketing Instruments for Product Promotion on the Marketplace

Digital trading places change traditional approaches to product promotion due to the ability to accurately assess market volumes, competitors, choose the most effective promotion strategy and marketing instruments. With the development of digital marketing, online stores are increasingly being used...

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Bibliographic Details
Main Author: Pashchuk Olha B.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2021-07-01
Series:Bìznes Inform
Subjects:
Online Access:http://www.business-inform.net/export_pdf/business-inform-2021-7_0-pages-274_280.pdf

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