МУЗИЧНИЙ СУПРОВІД У РЕКЛАМІ ЯК ЗАСІБ ВПЛИВУ НА МАСИ
The article analyzes musical accompaniment in political, commercial and social advertising as a means of influence on the masses. The advertising blocks of the presidential election company in Ukraine in 2019 from the archive of the broadcasting of the Ukrainian radio station "Hit FM" were...
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| Format: | Article |
| Language: | English |
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RS Global Sp. z O.O.
2019-06-01
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| Series: | International Journal of Innovative Technologies in Social Science |
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| Online Access: | https://rsglobal.pl/index.php/ijitss/article/view/909 |