Small Business Marketing Capability in the Food Sector: The Cases of Belgium, Hungary and Italy

Small Business Marketing Capability in the Food Sector: The Cases of Belgium, Hungary and Italy

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Bibliographic Details
Main Authors: Allesandro Banterle, Laura Carraresi, Stefanella Stranieri
Format: Article
Language:English
Published: CentMa 2010-05-01
Series:International Journal on Food System Dynamics
Subjects:
marketing capabilities
traditional food
SMEs
cluster analysis
Online Access:http://centmapress.ilb.uni-bonn.de/ojs/index.php/fsd/article/view/17

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