the effect of THE social media ON young consumers' consumption expenditure
Consumers carry mobile devices with them anytime, anywhere. So companieshave to develop new marketing channels to reach their customers. Especiallyseeing the intense interest in social media by young people, marketers add thesocial media applications to their marketing...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Social Sciences Research Society
2013-07-01
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Series: | International Journal of Social Sciences and Humanity Studies |
Online Access: | http://www.sobiad.org/eJOURNALS/journal_IJSS/arhieves/IJSS_2013_2/fatma_cakir.pdf |