CRM as a tool to maintain the competitiveness of enterprises in the global digital economy
Research background: Globalization is characterized by the interconnection of national economies, which may be more vulnerable in this way. Economic and social shocks caused by the global nature of the socio-economic environment have now shown, especially in connection with covid19, the need for a d...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2021-01-01
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Series: | SHS Web of Conferences |
Subjects: | |
Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2021/03/shsconf_glob20_05003.pdf |